But history suggests the hiring of Wilkinson increases the chances of litigation.
The last two times that the FTC hired an outsider to direct a specific case, both in 2008, the agency did take more aggressive action. In one case, it filed an administrative complaint that scuttled an acquisition by Inova Health System Foundation, and in the other it sued Cephalon Inc over deals that delayed the introduction of generic drugs.
The hiring of Wilkinson is reminiscent of the Justice Department's hiring of high-profile lawyer David Boies over a decade ago to help argue its landmark antitrust case against Microsoft Corp.
Wilkinson's experience also includes a stint as general counsel at mortgage finance giant Fannie Mae. Leibowitz said she had strong antitrust experience as well.
Her corporate clients at Paul Weiss have ranged from Pfizer to Philip Morris.
The FTC's decision to hire an outside counsel shows that the agency anticipates a possible court fight, said Bruce McDonald, now at Jones Day law firm but a former deputy assistant attorney general with the U.S. Department of Justice.
"They've chosen a very competent experienced big-case litigator," he said.
Shares in Google closed up 0.9 percent at $615.47 on Thursday, slightly better than Nasdaq's 0.7 percent gain.
Leibowitz was visiting companies including personal payment startup Square, Firefox maker Mozilla and personal data monitoring service Reputation.com Inc as he pushes for industry support of stronger antitracking rights for consumers.
(Reporting by Joseph Menn in San Francisco; Additional reporting by Alexei Oreskovic and Diane Bartz; Editing by Gerald E. McCormick and Tim Dobbyn)
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