Jawbone also announced a program on Tuesday to allow third-party software developers to create apps for its UP wristband, which tracks daily activity such as steps taken or hours slept. Jawbone will initially allow a limited group of 10 developers to create applications that enhance the wristband with features such as logging a bike ride or delivering workout reminders.
Jawbone, which also makes wireless headsets for mobile phones, has raised more than $210 million in funding to date. In its most recent funding round, in December 2011, the company raised $40 million from Deutsche Telekom, J.P. Morgan Asset Management, venture firm Kleiner Perkins Caufield & Byers and private investor Yuri Milner.
Wearable computing is increasingly attracting the attention of large and small technology companies. Google Inc is preparing to release Google Glass, a small screen attached to a pair of eyeglass frames that offers various smartphone-like features. Apple Inc is widely reported to be working on a wristwatch with a variety of high-tech features.
(Reporting By Alexei Oreskovic; Editing by Ken Wills)
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